Wipro’s Strategic Retailing Solutions

Wipro Technologies, the global IT services business of Wipro Limited (NYSE:WIT), announced the launch of two strategic retail solutions, Digital Customer Experience Platform and Loss Prevention Platform. 

Wipro’s Digital Customer Experience Platform (DCP) is a comprehensive solution designed to enable retailers manage their online business in an integrated manner. It is a pioneering effort to integrate social media, community features and personalization for providing an engaging customer experience. 

Wipro’s Loss Prevention (LP) Platform is a complete shrink management solution that provides retailers an integrated view across the entire shrink management lifecycle. The platform packs in an analytics suite that helps retailers prevent fraud by leveraging predictive modeling. 

Wipro’s Digital Customer Experience and Loss Prevention platform provides an integrated toolset that enables retailers to leverage these trends. Wipro continues to innovate and provide transformational capabilities in technology, infrastructure and business operations, to enable its Retail customers to improve their customer experience, operational efficiency and profitability. 

Wipro Technologies, a division of Wipro Limited is the first PCMM Level 5 and SEI CMM Level 5 certified global IT services organization. Wipro Technologies was recently assessed at Level 5 for CMMI V 1.2, across offshore and onsite development centers. Wipro is one of the largest product engineering and support service providers worldwide. Wipro provides comprehensive research and development services, IT solutions and services, including systems integration, information systems outsourcing, package implementation, software application management, and data center managed services to corporations globally. Major competitor is Infosys Technologies Limited (NASDAQ:INFY).

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